The Search Engine Optimization specialist will be responsible for website analysis, business/industry research with an eye toward seeking new opportunities for marketing, copywriting, and web page management. Additional tasks may include site/traffic analytics, position tracking and reporting. Will maintain relationships with existing clientele and enhance customer relationship management.
The ideal candidate will have exceptional verbal and written communication skills and the ability to develop comprehensive reports through direct analysis. This team member should also possess superior organizational skills and the desire to excel in a fast-paced, deadline oriented environment that emphasizes the development of personal skills within a team.
Skill Sets Required:
- Ability to manage multiple tasks with an emphasis customer service.
- Understanding & interpretation of the company’s marketing and development processes
- Ability to communicate project goals and tasks to both team members and clients
- Working knowledge of key online marketing functions including SEO, SEM and HTML
- Experience with PPC/Paid Placement advertising using vendor supplied tools and third-party software.
- Strong organizational, interpersonal and communication skills
- Quality assurance including proofreading and testing
Qualifications:
- Bachelor's Degree Preferred with Concentration in Communications, Marketing or Related Field
- Previous Experience in a Public Relations, Advertising, Technology Position a Plus