Digital Marketing Manager
Ready to join our management team leading a dynamic group of digital marketers? Exposure is looking for an experienced Digital Marketing Manager who combines creativity, strategy and business insight to shape multi-channel programs across SEO, PPC, email, social media and inbound marketing, develop the people who execute them, and deliver measurable results for a varied portfolio of clients. This is a full-time position onsite at our centrally located offices in Wallingford, CT.
Role Requirements:
- Lead, mentor and develop a team of Digital Marketing Specialists and Senior Specialists, including workload planning, coaching and performance reviews
- Own the digital marketing strategy for a portfolio of client ongoing engagements
- Assign and oversee client initiatives across the team to ensure quality, on-time execution and objective evaluation of results
- Lead strategic client engagements, delivering insights and actionable ideas that tie campaigns directly to each client’s business objectives
- Stay hands-on with SEO, PPC, social media and email campaigns for key accounts
- Review campaign performance across the team’s accounts and turn the findings into clear improvement plans
- Guide website audits for SEO health, user experience and conversions, and present recommendations to clients
- Build and refine team processes, reporting standards and best practices as the department grows
- Partner with agency leadership on agency growth, client nurturing and new business opportunities
You will love this job if you:
- Enjoy helping other marketers grow their skills as much as you enjoy growing your clients’ businesses
- Like building strong, long-term client relationships focused on real business growth
- Stay curious about client industries and the latest digital marketing trends, and love sharing what you learn with your team
- Have a dynamic toolbox of digital marketing skills, including SEO, PPC, social media, content writing and inbound marketing
- Can gather and interpret data, test campaigns and translate the results into actions, improvements and wins
- Communicate clearly with clients and team members alike, keeping everyone aligned on goals, priorities and progress
- Take a principled approach to quality work and set a high bar for attention to detail
Qualifications:
- Proven expertise with SEO, PPC, keyword research, social media, email marketing and analytics (specifically Google Analytics)
- 2+ years of experience managing, mentoring or leading digital marketing team members
- Track record of owning client relationships and overseeing multi-channel campaigns
- Knowledge of fundamental web design concepts, practices and procedures
- Marketing automation platform experience (HubSpot, Marketo, MailChimp, Hootsuite and Semrush a plus)
- 6+ years of digital marketing experience, with agency experience strongly preferred
- Undergraduate degree or higher in marketing, advertising, business or a related field preferred
Salary & Benefits
- Exposure has budgeted an annual wage range for this position of $80,000-$105,000. An employee's actual annual salary will depend on multiple factors including but not limited to experience, qualifications, and skills.
- A family-first work place
- Unique workplace setting that provides opportunities for fun, fitness and flexibility
- Competitive salary commensurate with experience
- 401(k) savings plan with company matching
- Profit-sharing opportunities
- Health insurance (available for 30+ hr/week positions)
- Access to supplemental vision and dental insurance
- Paid holidays, vacation & sick days
- Professional development opportunities
We are an Equal Opportunity Employer.