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The Durham Fair, Connecticut's largest agricultural fair, launched a new website in advance of its 106th annual event, to be held September 24–27, 2026.
The Durham Fair's existing website was outdated and difficult to update, and the organization wanted an updated site that was easy to use for all audiences, including fairgoers, exhibitors, staff, and volunteers. Exposure created a new WordPress website that is easier to manage while providing visitors with a more modern and user-friendly experience.
The redesigned site features a fresh look, flexible homepage content areas, custom landing pages, and an improved navigation structure that makes it easier for visitors to find important information about exhibits, competitions, schedules, tickets, and fair activities.
One of the most significant improvements is a custom-built exhibitor section that allows Durham Fair staff to import and update exhibitor information from the exhibitor submission platform, streamlining a process that previously required extensive manual updates on two systems. Exposure also developed a custom schedule feature that presents the fair's extensive lineup of events in an organized and easy-to-browse format.
"What stands out to me most is how intuitive the site is," said Debbie Huscher, Marketing Director. "Whether you're visiting for the first time or you've attended the fair for decades, it's easy to navigate and quickly find what you're looking for. The fresh design also does a wonderful job showcasing the excitement and tradition of the Durham Fair."
"Working with the team at Exposure was an outstanding experience from start to finish," said Kim Terrill, President. "They were professional, responsive, and incredibly easy to work with throughout the whole process. They took the time to understand the Durham Fair's unique needs and delivered a website that is not only visually appealing, but also dynamic, intuitive, and easy for our visitors to navigate. We've received great feedback on how user-friendly the site is, and we look forward to continuing our partnership."
For more information, visit https://www.durhamfair.com.