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Is your manufacturing website driving enough qualified leads?

Your website might look good—but if it isn’t converting visitors into leads, it’s holding your sales pipeline back.

Most manufacturing websites fail to deliver, leaving both you and your customers frustrated

Outdated design, unclear messaging, and weak calls-to-action are just some of the many reasons your site isn’t converting visitors into qualified leads—leaving your sales team empty-handed.

  • 60% of buyers leave a manufacturing website if it doesn’t clearly communicate value in the first 5 seconds.
  • 70% of manufacturers say their website is not aligned with sales goals.
  • 55% of websites have confusing navigation, making it hard for potential buyers to find key product info.
  • 65% of manufacturers don’t have strong calls-to-action to guide prospects to request quotes or demos.
  • 50% of sites lack mobile optimization, losing buyers who browse on tablets or phones

Our proven 3-step process

At every point in our process, your dedicated account manager, creative director, marketing mangers, technical directors, and the entire team are advocating for what is strategically best for you and they keep advocating even after the web design work is done.

  1. Discovery, research and planning

    We start by learning about your business, goals, and challenges so we can align on the results you want to achieve. This is where we define what success looks like for you and explain our process of getting there.

  2. Build a high-performance website

    Our team designs and develops a modern, performance-driven website tailored to your industry. From messaging to functionality, everything is built to showcase your strengths and attract the right customers.

  3. Launch & grow with confidence

    Once your website is live, our partnership doesn’t stop there. Our team strategically expands your digital presence with a comprehensive, data-driven marketing program designed to attract qualified leads, strengthen your brand authority, and create consistent opportunities for long-term growth.

Count on Exposure to get your website to perform the way it should.

With hundreds of successful websites since 1996, you can be confident that collaborating with the Exposure team will improve your website’s success.

  • A Proven Approach
  • Award-Winning Designs
  • Proven Technology Solutions
  • Full In-House Team
  • SOC2 Certified
  • Exceptional Support
The Building and Team

Exposure delivers a very rich solution provided in a very professional way. Their agency’s ability to take Carby’s vision for a communication and educational tool and mold it into a comprehensive website design delivering on all the messages we want to communicate was the key to success.

Kenneth Ruh, President & CEO, Carby

Browse our portfolio of manufacturing websites:

Certified to meet our customer’s expectations

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