Since opening its doors in 1996, Meriden-based Web Solutions has become one of Connecticut's leading web site design studios and has expanded its services to become a full-service marketing firm focused on creating the integrated strategies, intuitive technology and leading-edge design work that produce meaningful results.
As use of the web and its technology evolved from early brochure-style web sites to what is now an essential business and marketing tool, the company that Tom Barton founded has helped hundreds of Connecticut companies establish, maintain and expand their online presences. More recently, as many clients began shifting the focus of their marketing efforts to electronic and web-based mediums, many began to ask Web Solutions to develop or adapt their existing communications strategies around emerging technologies.
As the demand for technology-inclusive communications strategies grew, Web Solutions began to realize its full potential as a player in the state’s marketing community and after a series of tactical hires in recent years, the company now offers strategic consulting, interactive media, web technology, internet marketing, advertising, graphic design, copywriting and public relations services in support of their clients’ overall marketing efforts.
“With 400+ clients and over a decade in business, we have a long-standing reputation for maintaining relationships that grow and evolve with each client's needs,” said Barton. “We strive to provide each organization with the services and support their business demands and the expansion of our services is a testament to that.”
As part of the company’s evolution, they’ve launched a new web site and marketing materials re-branding Web Solutions as a full-service marketing and communications firm ready to meet the communications demands of business today and in the future.
“We’ve always challenged our clients to evolve and adapt to the ever-changing needs of their organizations,” said Lori O’Brien, Director of Sales and Marketing. “As their needs changed, we challenged ourselves to do the same."