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Marketing Strategy

Why <span>Measuring Your Marketing</span> Is More Important Than Ever

Why Measuring Your Marketing Is More Important Than Ever

There was a time when marketing was more art than science. With no real way to tell whether a snazzy brochure, a cute jingle or a striking logo actually generated business, marketers used to rely on their gut about what was working, with very little data to back those feelings up.

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How to <span>Increase Website Conversions</span> to Get More Sales

How to Increase Website Conversions to Get More Sales

One of the main goals of any website is to drive visitors to perform a desired action, such as make a purchase, schedule an appointment, or download a whitepaper. These conversions are what generate leads, turn visitors into customers, and keep existing customers coming back. Follow these 11 tips to improve your website conversion rates.

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How to Tell When It's Time to <span>Find a New Marketing Agency</span>

How to Tell When It's Time to Find a New Marketing Agency

Having the right marketing agency is crucial to the success of your business. A marketing agency can help you outline a marketing strategy designed to reach your business goals, identify the right marketing tactics to achieve the results you want, and put those plans into action.

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Our <span>Top 10</span> Digital Marketing Blog Posts of 2022

Our Top 10 Digital Marketing Blog Posts of 2022

At Exposure, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!

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