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Branding

7 Tips for <span>Great Press Releases</span>

7 Tips for Great Press Releases

Press releases have an old-fashioned reputation. Back when most people got their news from newspapers and television, press releases were the main method used by companies to publicize newsworthy events and accomplishments.

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8 Elements to Help You <span>Define and Build a Successful Brand</span>

8 Elements to Help You Define and Build a Successful Brand

If you have a company, you have a brand. But a brand is more than a name or a logo—it is a detailed identity that guides everything you do as a company, from the tone of your emails to the colors on your website to how you handle customer complaints. Whether your brand is strong or weak depends on how well you have defined it, and how faithfully you adhere to it.

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<span>How to Use Online Surveys</span> to Increase Customer Loyalty

How to Use Online Surveys to Increase Customer Loyalty

Do you know what your customers want? Online habits and preferences have changed over the past couple years, and customer surveys are one of the best ways to understand your audience so you can better meet their needs and convert them into loyal customers.

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<span>Spring Clean Your Marketing</span> for 2022

Spring Clean Your Marketing for 2022

The world has changed: has your marketing kept up? Now that spring is officially here, it's the perfect time for a fresh look at your marketing plan, tactics, and strategy. In the spirit of spring cleaning, here are 9 things you can do now to improve your marketing efforts.

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Our Top 10<span> Digital Marketing Blog Posts</span> of 2021

Our Top 10 Digital Marketing Blog Posts of 2021

At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!

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4 Signs Your <span>Logo Needs an Update</span>

4 Signs Your Logo Needs an Update

A logo is an extension of your brand, and should be a unique and powerful mark to identify your company. If your logo isn't doing its job, it might be time for a change that will improve your image, engage customers, and drive business.

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