One of the main goals of any website is to drive visitors to perform a desired action, such as make a purchase, schedule an appointment, or download a whitepaper. These conversions are what generate leads, turn visitors into customers, and keep existing customers coming back. Follow these 11 tips to improve your website conversion rates.
When a company wants a new website, the first question they often ask is, "how much will it cost?"
The navigation of your website—how site visitors move around the site—makes a huge difference in user experience.
When you have a company website, you want people to visit your site and stay there as long as it takes for them to accomplish their goal, which could include making a purchase, signing up for a newsletter, filling out a form, or scheduling a demo.
Can your website be used by anyone, including those with visual, hearing, or other impairments?
Your online presence is more important than ever, so if your website is looking out of date it might be time for a website redesign. If you don’t already have a web design agency you’re happy with, how do you choose the right firm to help update your site?
Do you know how your customers are using your website? Website analytics can give you some information, but the best way to develop a holistic understanding of what customers experience when using your website is to create a customer journey map.
With more people online than ever before, your website is the best way to get new traffic, nurture relationships with your existing customers, and promote your brand. But what if your website isn’t performing up to expectations? Check this list of possible problems and how to fix them so that you can get your website back on track.
At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!
Is your website design losing you business? According to a survey by Blue Fountain Media, 81% of internet users think less of a business if the website is not updated, and 39% would think twice about using a product or service if the website is not fresh, user friendly and current. Here are 8 unmistakable signs that you should consider upgrading your website.